Dub Drive GCC 2018, the largest gathering of Volkswagen owners and fans in the region, welcomed over 800 visitors at the Dubai Autodrome on Friday 9 March. In its second year, the event hosted by Volkswagen Middle East saw 268 car owners from Bahrain, Saudi Arabia, Oman, Kuwait, Lebanon and the United Arab Emirates take over the streets of Dubai in the largest convoy, ahead of enjoying a festival of live entertainment, food and track racing.
Following the success of Dub Drive 2017, regional participants drove thousands of kilometres from their home countries to take part in the event.
This year, the event was open to the general public, allowing car enthusiasts to explore a range of classic, limited edition and modified Volkswagen cars while enjoying the family friendly entertainment on offer.
“Dub Drive was introduced in 2017 to highlight our dedication to our fans in the region. This year’s event has surpassed our expectations and we could not have created this without the unity and commitment of the seven different Club’s from across the GCC, coming together as one big family. The energy of the regional Volkswagen community and the passion that owners and fans have for the brand is overwhelming and pushes us to better serve our customers through creating these unique brand experiences,” commented Andrew Savvas, Brand Director, Volkswagen Middle East.
The 268 car convoy was supported by Emirate Motorsport Federation, RTA, Dubai Police and Civil Defence, creating a network of clear routes for the ultimate Volkswagen fans and ensuring a seamless convoy drive experience through the centre of Dubai.
Dubai welcomed organisers from the world’s biggest Volkswagen clubs, as well as key global Volkswagen personnel including Jost Capito, Managing Director of Volkswagen R GmbH who attended the event with the intention of connecting fans worldwide.