Hot on the heels of the Genesis New York Concept – the hybrid sports saloon unveiled last month - Hyundai Motor Group now says it will have 26 electrified models by 2020. The aim is to be among the leaders of the electrified market and to close the gap on Toyota.
The Korean automaker which comprises both Hyundai and Kia, plans to launch at least 12 hybrids, six PHEVs, two EVs, and two hydrogen fuel cell cars within the next four years. They sold 43,000 green cars last year but that number could grow to around 300,000 with a bunch of new models for customers to choose from. Kia will be responsible for at least 11 of these new models some of which are already around in various markets such as the Optima Hybrid, Optima Plug-in, Soul EV, Cadenza Hybrid along with the soon to be released Niro crossover while Hyundai will hope its new Ioniq (pictured) will give the Prius a few sleepless nights. Some of its proposed new models are already on sale, such as the plug-in variant of the Sonata.
But even with 26 green machines, Hyundai, after years of trailing in electrification, may still have to settle with being the second biggest manufacturer of eco-friendly cars behind Toyota which built 1.2 million hybrids and plug-in hybrids last year.