Cars and the technology features that they come equipped with have advanced phenomenally, making driving easier and more convenient than ever before. However, there are a few aspects related to owning a car that none of these technological advancements can help you do away with. These include having to stop at a fuel station every once in a while, driving by a car wash now and then, and taking the car for periodic services. While coming up with tech solutions for these is impossible, at least in the near future. So, Volvo Cars has come up with a practical way out. The Swedish carmaker has announced a range of concierge services that will be integrated into the Volvo On Call mobile platform.
The programme has been launched in response to the findings of a consumer research done by the carmaker, which showed that 70 per cent of customers wanted fuelling services without having to drive their cars to the pumps, while 56 per cent wanted their cars picked up for routine maintenance, and 49 per cent wished to be able to have their cars moved from one location to another when desired.
To be rolled out as a pilot programme in San Francisco, USA, the services will be made available to customers of the new XC90 SUV and the S90 saloon. “Imagine parking your car in the morning at work and when you head home your car has been serviced, cleaned and refuelled. These are the kind of services we want to deliver to our customers. Our research shows that people spend hours every week doing these small errands – we want to give that time back to Volvo drivers, so they can do something more valuable instead,” says Björn Annwall, senior vice president, Global Consumer Experience at Volvo Car Group.
Volvo owners participating in the pilot programme will use an app on their smartphones to identify concierge services available in the immediate vicinity and order them in a few simple steps. These requests are sent to an authorised Volvo service provider, who will refuel the vehicle, perform scheduled maintenance, or whatever additional service the owner requests. Using the app, the owners can generate a one-time-use digital key, which is location- and time-specific, and send it to the service provider. This digital key expires when the car is locked after completion of the service. And better still Volvo will return the car to where the customer left it or if needed, to a completely new location.
This service has been developed jointly by the brand’s digital innovation labs in California, Shanghai and Gothenburg, and is part of an effort to further expand the range of services on offer to customers.